Influencer Marketing

Responsible for managing the end-to-end operations of CakeResume's influencer marketing campaigns. Managed more than 40 influencers. Gained over 10 million+ views with more than 1 million+ engagements total.

Negotiating, communicating, and building relationships with Indonesian influencers, as well as doing market research and trend analysis on social media.

Made scripts, as well as visual designs for KOL’s content.